Now then, it is the very function of a book's cover to entice, to seduce, if you will, and make you want to pick it up, because that's half the battle. It's a war out there, you see. So many books, so few buyers, with less and less money or time. According to Barnes & Noble's website each store carries 100,000 unique book titles. Not just 100,000 books, but individual titles. One hundred thousand! This is what keeps me up at night as an author--well, that and the eerie glow of my laptop while trying to meet a deadline (stupid procrastinating). It's every book for itself out there and it better be well-armoured for the fight. Hence the need for a well-thought out, well-designed cover; something illustrative of the (hopefully) well-written story within, but provocative enough to help it survive the tsunami of new titles flung against it each week. Something that says: "Pick me! Pick me!".
Been in the YA section lately? This is a selection on a single shelf at my local
Now, I'm not saying they're not pretty, and I guess they're supposed to say "angsty, ethereal, tragic but beautiful story within", but really when you start looking at them (and these are just a tiny sample of similar covers) don't they really kind of say "girl in need of Prozac contemplating flinging herself into the sea"? And if they're all saying that, and I've got maybe five minutes to choose one, then which do I plunk down my $17.99 for?
Note to publishers: Get a new theme! This one has run it's course.